解析:1)FY 克服零散的途径是连锁经营或特许经营,在全国范围内走连锁发展之路,FY 的百余家火锅连锁店遍布了全国各省、市、区以及美国、日本、加拿大、印尼、阿联酋等海外市场,成为一个国际性的大型餐饮连锁公司,这都体现的是连锁经营。(2 分)克服零散的另外两条途径分别是技术创新以创造规模经济以及尽早发现产业趋势。(1 分)2)常见的新兴产业早期进入障碍有:①专有技术;②获得分销渠道;③得到适当成本和质量的原材料和其他投入;④经验造成的成本优势;⑤风险。(1 分)FY 公司主要的早期进入障碍是专有技术。“实现线上线下必须要有专业的网络技术才能够实现,这对FY 公司来说是一大挑战”,从这里可以看出,FY 公司主要的早期进入障碍是专有技术。(2 分)English Answers:(1) FY Company adopts chain-store operation or franchise to overcome scattered management and follows chain development way within nationwide.Over a hundred FY Hotpot chain stores are all over the country in eachprovince, city, district and oversea market in United States, Japan,Canada, Indonesia, and United Arab Emirates, etc. FY Company becomes aninternational large catering chain corporation. All of these reflect chain operation.Ways to overcome scattered management include creating scale economy by technical innovation and discovering industry trend as soon as possible.(2)Common entry barriers of emerging industry include:a. proprietary technology;b. obtaining distribution channel;c. acquisition of raw material with proper cost and quality, and other inputs;d. cost advantages result from experience;e. risk.FY Company’s major entry barrier during the early phase was proprietarytechnology. “Implementation of O2O requires professional networktechnology, which is a great challenge for FY Company” indicates thatFY Company’s major entry barrier during the early phase was proprietary technology.